Beauty Rebel

The beauty in slowing down...

The beauty in slowing down...

This month, MV is proud to be the Official Beauty Partner of the International Woolmark Prize, a talent incubation program which celebrates fashion talents from across the globe who showcase the beauty and versatility of natural fibres. The International Woolmark Prize has established itself as one of the most sustainable and forward-thinking fashion award and business development programs in the industry. As fellow advocates of sustainability (you can read more about our environmental initiatives here), this partnership inspired us to write about a movement that is close to our hearts – slow beauty. Around the world, people are re-thinking the way they...

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Are you paying for a marketing strategy in a bottle?

Are you paying for a marketing strategy in a bottle?

"Aha moments", continual experimentation, and harnessing Mother Nature's magic. These have long been central to the development of superb skincare. 6000 years ago, Egyptians sourced local clay and oil from olives to nurture their skin and protect it against insects and the elements. In Ancient China, herbs and sesame seeds were topically used and eaten medicinally to maintain skin health and the First Nations people of the southern U.S knew the power of Jojoba oil long before Western practitioners recognised it.  In the past decade, however, a subtle yet worrying shift has occurred in our industry. Beauty brands are multiplying...

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Beauty Industry Spin

Beauty Industry Spin

MV's founder, Sharon McGlinchey, has never made it her mission to keep up with skincare fads. In fact, the opposite is true, which is how she earned the moniker of Beauty Rebel. Yet, Sharon is often described as ahead of her time. There's a very good reason for this dichotomy. Although beauty trends may cycle in and out, our skin microbiome never really changes. Efficacious, ecological and sensible skin care is always in vogue, and that's where Sharon has put her energy. So let's break down a few so-called 'new' trends that MV have embraced since day one.  Green Beauty...

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Native Power Serum: Are You Making These 3 Mistakes?

Native Power Serum: Are You Making These 3 Mistakes?

At MV Skintherapy we’re all about creating products that are simple, versatile, and work for everyone. That’s why we’ve made sure that our Native Power Serum is designed to be the only skin drink you’ll need to illuminate and impart a living glow.  Packed with powerful ingredients sourced from native Australian plants, our Native Power Serum is an homage to First Nations botanical wisdom and also contains Hyaluronic Acid, or HA for short. HA is a naturally occurring glycosaminoglycan found in our body’s own connective tissue. It’s deeply moisturising, helps our skin to stretch and flex and also helps to heal wounds faster...

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